HOW MANY SMS/TEXTS DO I NEED?

We never charge for incoming texts to your keyword. As people text into your keyword, those texts do not count against your SMS/text count. Each outbound message from your account counts towards your SMS/text count for the current 30-day billing cycle, including any automatic responses set up for your keywords. When you send out large group message, each contact being sent a text, counts as a SMS/text for your current billing cycle.